Everyone usually assumes that Apple is the king when it comes to tablets. However according to the TabTimes a new global report has suggested that this may not be the case as new buyers often prefer Android tablets to the iPad.
iPad vs Android: Android tablet preference higher than iPad outside of US
A recent survey asking the opinions of 3,124 IT and business professionals around the globe revealed that 71% of those asked had admitted to purchasing a tablet and around 51% of those tablets were the Apple iPad. Researchers however believe that those purchasing a tablet for the first time within the next year will more than likely choose the Android tablets. They found that around 44 percent of individuals would choose Android, leaving just 27 percent to Apple with the iPad. The rest would be divided between the Windows 8 tablets which would be available from November and the other 21% were unsure which tablet they would purchase.
This may come as a surprise to many but you do have to take into consideration that Android is very popular in developing countries such where 44% who did not have a tablet said that they would purchase an Android one. In North America it is very different and the sale of tablets based on Android are at their lowest level while the grip of Apple iPad is still as strong as ever. Given that the majority of English-speaking online tech media outlets are US based, it comes as no surprise that the iPad sounds more popular. However Europeans do have preference for Android tablets too in addition to their developing countries counterparts, with 49% of individuals considering purchasing a tablet next year and just 23% considering the Apple iPad.
Data also suggests that tablets are used in the workplace and around 64 percent of users of the iPad use their tablet for work each day. There are just 58 percent of Android owners using their tablets at work, while there are 91 percent of owners of the Blackberry Playbook using theirs in the workplace.
So while the iPad is always reported as the unchallenged king of the tablet market, outside of US the picture is very different.